Scent Marketing News - Blog - Page 3 of 24 - Air Aroma

Fall Fragrances

The days are getting cooler and the nights are becoming longer. A dazzling color pallet of amber, red and yellow blankets the streets as the crunchy tree leaves start to shed. A chill begins to overwhelm...

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Fairmont & Air Aroma Launch Custom Candles

Fairmont Hotels recently launched custom branded candles in their signature scents designed by Air Aroma. The Fairmont candles were created in collaboration with Air Aroma to reflect the shared values of both brands including refined design,...

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Magical Mimosa

A beautifully sweet and effervescent blossom of delicate yellow pom pom petals lends itself to a sweet honeyed floral aroma of headiness. Mimosa, Acacia, or Cassie all refer to the same plant, Acacia Dealbata, which is...

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Holiday Fragrances

Looking to capture that warm, cozy holiday feeling? Air Aroma offers a range of holiday fragrances for the season, including woody, sweet, and limited-edition fragrances. A holiday fragrance can bring joy and nostalgia to your home or...

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Gift Guide for People who Love Fragrances

Shop the holiday gift guide 2022 With our Black Friday Sale launched last week, on now through November 30 (25% off your purchase using code NOV22 at checkout), get your holiday shopping done early this year...

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Attracting Workers Back to the Office

For the great return back to the office, firms are strategizing ways to attract employees to return to in office work, investing in renovations and adding amenities to stay competitive, like office scents. The pandemic brought...

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How Does Our Sense of Smell Work?

Compared to the other senses, our sense of smell is often under appreciated. This notion is possibly due to the fact that much of olfaction operates beneath our consciousness – happening all the time without us...

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Leather and Smoke

There is something about the smell of a crackling hearth, of a brand new car or handbag that is subconsciously satisfying. These scents, smoke and leather, are some of the most comforting scents in our olfactory...

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Gender in Fragrances

Charming, sparkly, seductive. Radical, raw, noble. For most of modern fragrance’s recorded history, perfume has fallen into two decidedly different camps: female and male. Traditional female oriented fragrances display sweet, floral and fruity notes like strawberry,...

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Invigorating Eucalyptus

One of the most commonly used essential oils across topical applications and medicines is Eucalyptus. Known for its potent clearing power, it’s a reliable treatment component to prevent and treat nasal build up, mental fog, apathy,...

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