Scent Marketing News - Blog - Page 6 of 24 - Air Aroma

Reclaiming the Retail Space

For a long time, the mall was the go-to for shopping. Massive, full of spectacle, and plenty of opportunity to purchase, the mall served as our primary understanding of a shopping experience. We might make a...

Read more

Classifying Scents: A Fragrance Pyramid

Fragrances are made up of multiple facets, each supplying a different characteristic to the overall scent experience. While singular notes have their own smells individually; together, they form a scent composition, or what we’d call a...

Read more

Mastercard Priceless Event at Spring Studios

To succeed in today’s competitive restaurant industry, it takes more than just providing quality food and excellent service. According to a survey from EventBrite, 75% of people believe unique dining experiences are worth paying more for....

Read more

Scents of Fashion Week

On the cusp of New York fashion week, designers scramble to ready their collections for the public eye. Arranging for final fittings, sound checks, light staging and more – each aspect harmonizing in hopes to create...

Read more

Workspace Scenting Benefits

With the global co-working industry expanding at an exceptional rate, co-working spaces are becoming more and more popular but competitive in their design, location and operation.  These spaces are hoping to win loyalty by offering a...

Read more

New Spring Scents

With spring in full bloom its time to celebrate the warmer weather with some beautiful new spring scents for your home or business. If you’re looking to add a spring touch to your space this season,...

Read more

Hotel Scents at Home

For most, a vacation is the time to unwind from the daily hustle of life and spend quality time with friends and family. Wouldn’t it be wonderful to recreate the joyous memories of a vacation and evoke...

Read more

Epicurean Nights

Air Aroma is thrilled to be the official scent partner for a premiere program, called Epicurean Nights, happening February 20th and 21st. Epicurean Nights is an immersive, multi-sensory dining experience, including a series of fine dining...

Read more

Ambient Scenting for Home: New Bespoke Fragrance Collection

New York, NY, February 2018 – Air Aroma launches new bespoke retail range, featuring a collection of ten captivating scent creations in simple, beautiful packaging along with an updated version of their most popular home scent...

Read more

A Glimpse Into Essence de Sofitel

Every year top hotels, luxury travel advisors, and international media contacts are welcomed to Cannes for the flagship International Luxury Travel Market – introducing global travel buyers to a curated selection of luxury travel experiences. This...

Read more