The Wood of Gods
One of the most desirable and rare raw ingredients found in perfumery is agarwood, popularly referred to as oud or oudh. The indescribably deep, woody, balsamic scent of oud comes from the immune defense of the...
Mercedes Benz Fashion Week 2016
Fashion fever has taken over Sydney with Mercedes-Benz Fashion Week Australia 2016 unveiling the Resort 17 collections from the nation’s most sought after designers. As part of our global involvement with Mercedes-Benz Fashion Week, Air Aroma...
New Visual Identity, New Website, Still Air Aroma
Over the last 18 years, Air Aroma has evolved from humble beginnings to a global scent marketing agency located in over 100 countries. Over the years, Air Aroma’s pioneering approach to creating scents for brand identities,...
The Synergy of Senses
Our sense of smell is the strongest of our senses, having a direct link to two major areas in the brain involved in emotion and memory: the amygdala and hippocampus. Scent can trigger an emotional response...
Enhance Your Sense of Smell
Become one with your nose and improve your sense of smell with only a few simple tips. Begin by taking notice of the smells around you in everyday life. Breathe in your coffee or tea before...
It’s All About The Absolutes
Absolutes are regarded as the purest and most aromatic form of fragrance from natural plant sources. These highly concentrated products are more fragrant than essential oils, and often portray the truest scent to the natural source....
The Winter Effect on Smell Receptors
Smells are some of the strongest indicators of the season. Each seasons carries its own unique set of aromas, and they are starkly different. Fresh flowers and thawed earth in the spring, barbeques and hot pavement...
HX: The Hotel Experience and Air Aroma
HX: The Hotel Experience, produced by Hospitality Media Group, is slated to kick off this weekend in New York City at the Jacob K. Javits Convention Center. The highly anticipated event is the largest hospitality show...
Hola Air Aroma Panama!
Air Aroma is thrilled to announce the launch of Air Aroma Panama! The addition of Panama representation expands Air Aroma International’s reach into a Central America. We are proud to develop this new partnership with this...
Air Aroma at International Luxury Hotel Association
Air Aroma has been exclusively selected as the official scent partner for the International Luxury Hotel Association. ILHA is a non-profit professional association that fosters development of luxury hospitality worldwide. Its vision is to be the preeminent association...
