Continuum Signature Scent
Welcome to the future of personalized wellness. Continuum Club calls itself an AI-powered luxury social wellness experience, and it’s easy to see why this coveted members only club has an extensive waitlist. Employing world-renowned experts and machine learning to create highly specific personalized programming, along with a full suite of holistic amenities, Continuum offers a groundbreaking customer experience in the wellness space. Providing the most customized experience available through AI technology, New Yorkers interested in optimization and biohacking can expand in their journey of health and personal development. Membership is strictly limited and in high demand – keeping 250 members at a time ensures the high-level care of personalization and service is at peak. Incorporating an immersive sensory experience through a signature scent by Air Aroma is a key element of the brand strategy to elevate and create a sanctuary where members can revive and relax.
Continuum Club signature scent is green and invigorating, reminiscent of the natural world. Structured around a green accord of fern, grass, and galbanum, the Continuum scent evokes earthy natural qualities. A creamy warm base of labdanum supports the elegant floral note of jasmine, and the refreshing, energizing note of mint. Together, it creates a tranquil yet energizing atmosphere, as members move through the space experiencing various immersive renewal practices. Using Air Aroma’s waterless diffusers, the custom scent quietly disperses throughout all areas of the wellness club, ensuring consistent coverage and an engaging sensory atmosphere.
Creating a Serene and Sophisticated Space
Delivering a total wellness experience for their inspired community of business and industry leaders, successful entrepreneurs, and influential creatives, Continuum prescribes an AI-powered personal plan for every individual. Members are guided through a series of tests and development plans to optimize for health and wellness. Premium amenities include a sunny state-of-the-art gym, float rooms, physical therapy, red-light therapy, nap pods, massage, cold plunges, Himalayan salt saunas, and hyperbaric chambers. It’s a full-service wellness center for rest and rejuvenation.
Spanning 25,000 sq ft across two floors within the historic revival-style Archive Building in NYC’s West Village, Continuum exudes luxury from every corner. Carefully curated spaces create a supportive atmosphere for every step of the journey, whether for evaluation, deep relaxation in a floating tank, connecting with another member over tea, or during cardiovascular exercise. The theme of natural materials present in Continuum’s signature scent is also found in building materials like exposed rock, granite, and marbled wood. The opulence is reflected in the plaster walls, modern décor, curated artworks, top-notch lighting fixtures and equipment. The ambiance of serenity and sophistication is felt right away and carried through every detail in the space, like the signature lounge featuring plush seating and natural, earthy tones that create a grounding effect. The Continuum fragrance is an energizing layer of interior design that subtly but distinctly conveys the brand’s message.
“Our club is custom designed to activate the senses and elevate every facet of the wellness experience.” – Continuum
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Scent Development
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