Scent Marketing Archives - Page 2 of 5 - Air Aroma

Posts with tag: “Scent Marketing”
46 results found

Jewelry Store Scent Branding

While many think of jewelry as a simple act of adornment, every embellishment we wear has must stronger emotional factors which range from deep sentimental value to the emotions such jewelery represents in cultural and societal...

Read more

Boutique Design New York 2016 Features Air Aroma

Air Aroma is looking forward to bringing its scent marketing expertise to the 2016 Boutique Design New York (BDNY) trade fair, a trade show and conference for the hospitality and design industry. It’s happening this week,...

Read more

The Scent of Campari

A recent collaboration between Air Aroma and Campari, a world famous and completely unique drink that has remained unchanged since it was created in Novara in 1860, resulted in a creation of a signature scent fragrance...

Read more

Mercedes Benz Fashion Week 2016

Fashion fever has taken over Sydney with Mercedes-Benz Fashion Week Australia 2016 unveiling the Resort 17 collections from the nation’s most sought after designers.  As part of our global involvement with Mercedes-Benz Fashion Week, Air Aroma...

Read more

The Synergy of Senses

Our sense of smell is the strongest of our senses, having a direct link to two major areas in the brain involved in emotion and memory: the amygdala and hippocampus. Scent can trigger an emotional response...

Read more

Ritz-Carlton Signature Scent at Newly Opened Resort in Japan

Departures Magazine features Ritz-Carlton Kyoto in the recent publication ‘8 Hotels With Alluring Signature Scents.’ Air Aroma carefully designed a fragrance that would further the appeal of the Ritz-Carlton Kyoto, which honors traditional Japanese hospitality with...

Read more

Employing Aroma as a Business Strategy

This month Air Aroma was features in a feature piece on spa scenting, entitled ‘Employing aroma as a business strategy’. Spa Inc. is valued by spa professionals and distributors as their comprehensive business resource for the...

Read more

Can Chocolate Scent Increase Book Sales?

Chocolate: rich, creamy, delicious, and…good for sales? According to a new study in the Journal of Environmental Psychology, the smell of the sweet wafting through book stores increases “purchase-related” behaviors in customers. The study took place in...

Read more

Air Aroma China Showcase At HotelEx Shanghai

From April 1st to 3rd, Air Aroma China showcased at HotelEx in Shanghai New International Expo Center. The stand layout expressed the spirit of Air Aroma – simple, modern, colorful and stylish design. Air Aroma scent...

Read more

Google Nose BETA – Smelling is Believing

Google Nose BETA is here check it out! https://www.google.com/intl/en/landing/nose/ Smelling is believing! Good to see Google getting in the April fools spirit.

Read more